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Al's Sporting Goods
Al's Sporting Goods
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Al's Sporting Goods
Project Overview
Project Overview
My Role
My Role
Lead Design
Lead Design
Lead Design
Art Direction
Art Direction
Art Direction
UI
UI
UI
Project type
eCommerce
Product
Agency
Pattern
Agency
Pattern
Al's Sporting Goods, a Utah retailer, provides quality outdoor gear with strong local roots.
Al's Sporting Goods, a Utah retailer, provides quality outdoor gear with strong local roots.
Al's Sporting Goods, a Utah retailer, provides quality outdoor gear with strong local roots.
Born in the 1920s, Al's Sporting Goods began as a small tackle/bicycle shop in Logan, Utah, founded by Alvin "Al" Moroni Larsen with just $500 and a dream.
Born in the 1920s, Al's Sporting Goods began as a small tackle/bicycle shop in Logan, Utah, founded by Alvin "Al" Moroni Larsen with just $500 and a dream.
Born in the 1920s, Al's Sporting Goods began as a small tackle/bicycle shop in Logan, Utah, founded by Alvin "Al" Moroni Larsen with just $500 and a dream.
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The Challenge
The Challenge
Linhart sought to rejuvenate their eCommerce website with a digital revamp that would display their products in a more visually appealing and sophisticated manner, while also incorporating a storytelling component into the product descriptions to reinforce the overall brand image.
Linhart sought to rejuvenate their eCommerce website with a digital revamp that would display their products in a more visually appealing and sophisticated manner, while also incorporating a storytelling component into the product descriptions to reinforce the overall brand image.
Early Homepage Concepts
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The Results
The Results
The update represented a significant advancement for Linhart, enabling the company to establish a distinct and memorable presence in the market. The refreshed design incorporated contemporary features, which not only effectively showcased Linhart's products, but also served as a means for disseminating information and education. This update was critical in positioning Linhart as a top player in the industry and expanding its reach to a wider audience. In essence, the new design empowered Linhart to communicate its brand effectively and cultivate a robust connection with its customers.
The update represented a significant advancement for Linhart, enabling the company to establish a distinct and memorable presence in the market. The refreshed design incorporated contemporary features, which not only effectively showcased Linhart's products, but also served as a means for disseminating information and education. This update was critical in positioning Linhart as a top player in the industry and expanding its reach to a wider audience. In essence, the new design empowered Linhart to communicate its brand effectively and cultivate a robust connection with its customers.
Homepage
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Product Detail Page
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Want to work together?
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© 2024 Jason Kirtley - Don't copy my work, or I'll eat your soul!
Want to work together?
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© 2023 Jason Kirtley - Don't copy my work, or I'll eat your soul!
Want to work together?
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© 2023 Jason Kirtley - Don't copy my work, or I'll eat your soul!
Have a great project you think I’d be a perfect fit for?