Fitness
Fitness
Fitness
Project Overview
Project Overview
My Role
My Role
Lead Design
Lead Design
Lead Design
Art Direction
Art Direction
Art Direction
UX/UI
UX/UI
UX/UI
Project type
Editorial
Fitness is a US-based women's magazine, focusing on health, exercise, and nutrition
Fitness is a US-based women's magazine, focusing on health, exercise, and nutrition
Fitness is a US-based women's magazine, focusing on health, exercise, and nutrition
Providing online resources for fitness and health tips alongside the magazine's monthly editorial content.
Providing online resources for fitness and health tips alongside the magazine's monthly editorial content.
Providing online resources for fitness and health tips alongside the magazine's monthly editorial content.
The Challenge
The Challenge
Fitness magazine presents its content through both print and online platforms, and they faced the challenge of presenting a wealth of information while ensuring a high level of customization for its readers. The magazine sought to find the perfect balance between these two goals.
Fitness magazine presents its content through both print and online platforms, and they faced the challenge of presenting a wealth of information while ensuring a high level of customization for its readers. The magazine sought to find the perfect balance between these two goals.
System for Flexible Customizable Homepage Heros
The Results
The Results
During the design process, I crafted a homepage design that placed a strong emphasis on customization and personalization for the brand. The hero area of the homepage is highly customizable, allowing for a unique look and feel for each homepage feature. In addition, the use of varied patterns throughout the page serves to highlight important features and provide visual appeal.
The goal was to create a design that was both visually stunning and intuitive, offering a seamless user experience. To enhance the design, I implemented an advanced typography system that complements the overall aesthetic. The article pages were designed with a clean and organized layout, allowing for easy navigation and an enjoyable reading experience. The combination of a highly customizable homepage, advanced typography, and well-organized article pages created a memorable and engaging brand experience for users.
During the design process, I crafted a homepage design that placed a strong emphasis on customization and personalization for the brand. The hero area of the homepage is highly customizable, allowing for a unique look and feel for each homepage feature. In addition, the use of varied patterns throughout the page serves to highlight important features and provide visual appeal.
The goal was to create a design that was both visually stunning and intuitive, offering a seamless user experience. To enhance the design, I implemented an advanced typography system that complements the overall aesthetic. The article pages were designed with a clean and organized layout, allowing for easy navigation and an enjoyable reading experience. The combination of a highly customizable homepage, advanced typography, and well-organized article pages created a memorable and engaging brand experience for users.
Homepage
Article Page
Want to work together?
© 2024 Jason Kirtley - Don't copy my work, or I'll eat your soul!
Want to work together?
© 2023 Jason Kirtley - Don't copy my work, or I'll eat your soul!
Want to work together?
© 2023 Jason Kirtley - Don't copy my work, or I'll eat your soul!
Have a great project you think I’d be a perfect fit for?