Peloton

Peloton

Peloton

Project Overview

Project Overview

My Role

My Role

Lead Design

Lead Design

Lead Design

Art Direction

Art Direction

Art Direction

UX/UI

UX/UI

UX/UI

Project type

eCommerce

Product

Peloton is revolutionizing the way people stay fit and healthy

Peloton is revolutionizing the way people stay fit and healthy

Peloton is revolutionizing the way people stay fit and healthy

With a combination of cutting-edge exercise equipment and an extensive library of live and on-demand classes, Peloton provides a convenient and immersive fitness experiences.

With a combination of cutting-edge exercise equipment and an extensive library of live and on-demand classes, Peloton provides a convenient and immersive fitness experiences.

With a combination of cutting-edge exercise equipment and an extensive library of live and on-demand classes, Peloton provides a convenient and immersive fitness experiences.

The Pitch

The Pitch

I leveraged a modern and cutting-edge design approach to revamp the renowned brand of Peloton for this design pitch. The refreshed design featured a clean and uncluttered appearance, with a tasteful use of injected brand color, creating a sleek and stylish look. This approach preserved the brand's heritage and essence and infused contemporary elements to appeal to a wider audience. The updated design established Peloton as a trailblazing brand, setting the stage for future product debuts and marketing initiatives, and solidifying its position in the industry.

I leveraged a modern and cutting-edge design approach to revamp the renowned brand of Peloton for this design pitch. The refreshed design featured a clean and uncluttered appearance, with a tasteful use of injected brand color, creating a sleek and stylish look. This approach preserved the brand's heritage and essence and infused contemporary elements to appeal to a wider audience. The updated design established Peloton as a trailblazing brand, setting the stage for future product debuts and marketing initiatives, and solidifying its position in the industry.

Bike+ Landing Page

Tread Landing Page